Utilizing structured data on your site is additionally a means to organize for the way forward for look for, as Google specifically carries on to move inside the path of hyper-personalization and solving issues and answering thoughts specifically. Tom Anthony gave a presentation concerning this topic not too way back, https://addons.prestashop.com/pt/seo-referenciamento-natural/31857-rich-snippets-automaticos-json-ld-opengraph-seo.html